Top 5 Fashion Games Performance in Italy - Q1 2025

The first quarter of 2025 has shown interesting trends for the top five fashion games in Italy, as reported by Sensor Tower's unified platform data.

Project Makeover from Magic Tavern, Inc. experienced a decline in weekly downloads, starting at approximately 13K and dropping to around 5.5K by the end of March. Despite the decrease in downloads, weekly revenue was relatively stable, ranging from $27K to $34K throughout the quarter. Active users fluctuated slightly, maintaining a range between 47K and 71K.

Covet Fashion: Dress Up Game by Crowdstar LLC saw modest weekly downloads, peaking early at about 961 before settling around 300 by the end of March. Revenue varied, with a notable spike to $14K in February, but generally hovered around $5K to $7K. Active users remained consistent, mostly ranging between 7K and 8K.

Pocket Styler: Fashion Stars from Nordcurrent UAB had stable weekly downloads, mostly around 1.3K to 1.7K. Revenue showed some fluctuation, reaching a high of $3.9K in March, while active users saw a significant drop early in the quarter but recovered slightly to end at about 1.4K.

SuitU: Fashion Avatar Dress UP by Libii HK Limited maintained a steady pattern with downloads around 550 to 940 weekly. Revenue peaked at $3.9K in March, while active users remained relatively stable, with a slight increase towards the end of the quarter, closing at approximately 11K.

Finally, Screwscapes from META SLOTS LIMITED showed an early surge in downloads, peaking at over 12K in January, but dwindling to zero by March. Revenue followed a downward trend from $3.5K to under $600 by the end of the quarter. Active users also decreased steadily from 34K to 24K.

These insights offer a glimpse into the dynamics of the fashion gaming sector in Italy. For more detailed analysis and data, Sensor Tower provides comprehensive insights into these trends.